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The Association of Investment Companies

Clear messaging to advisers and investors

The Association of Investment Companies asked Kino to create a distinct new look-and-feel for all their communications. Members of the AIC are typically ‘closed-end’ investment funds so by using a circle to represent closed-ended funds it was possible to create a visual concept that could extend across a wide range of documents using both photography and icons.


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Factsheets and guides

Each factsheet is represented by a distinctive ‘circular’ object on the front cover. The theme continues through the document delivering clear and concise messaging to advisers and investors.

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Work