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European Athletics

Making tracks in the global sports arena

Kino were asked to help the governing body for athletics in Europe develop their brand framework. This formed a solid base for us to create the identities for a number of their programmes and initiatives.


Running for all

With an aim to encourage and endorse as many races in Europe as possible, we helped European Athletics to name, create and develop a set of safety and quality standards for public road races.

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Programmes and initiatives

We created a set of logos incorporating the European Athletics ‘tracks’, for their sustainability project, Green Inspiration.

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Golden Tracks Awards

We branded the Golden Tracks awards, turning the European Athletics tracks into a flexible 3D mark, which could be printed, animated and crafted from resin.

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Work