What is in a name?

People often ask how we decided on Kino as our name. Although it translates into cinema in most east European countries we actually chose the name because of where those countries took the word from. Kino derives from the word kinetics in Greek and we liked the idea that kinetics is about setting things in motion. This is what we thought our agency is all about – kick starting projects of shapes and sizes.

Obviously whenever we are in Europe we get a photo opportunity with our name. This photo is from the wonderful Museum of Neon in Warsaw that Suzanne Buckle, our Design Director, recently visited.